企業(yè)網(wǎng)站的推廣宣傳方法
1、搜索引擎優(yōu)化
Search engine optimization
通過(guò)SEO對(duì)網(wǎng)站自身優(yōu)化,使網(wǎng)站的設(shè)計(jì)符合各大搜索引擎的基本標(biāo)準(zhǔn),從而在各大搜索引擎中獲得較好的排名,以獲得較大的流量。(目前網(wǎng)站相關(guān)關(guān)鍵詞排名較好)。
Site SEO optimization on site itself, in order to improve the design conforms to the basic standard of the major search engines, and gain better ranking on major search engines, in order to obtain larger flow. (the relevant keywords in the site are currently ranked better.)
2、關(guān)鍵詞廣告
Keyword advertising
可以針對(duì)潛在客戶人群進(jìn)行精準(zhǔn)的投放,投放平臺(tái)可以選擇百度,谷歌,雅虎等。
You can target the potential customers with a precise target, and you can choose baidu, Google, yahoo, etc.
3、軟文推廣
3, soft language promotion
推廣文章要站到客戶角度和行業(yè)的觀點(diǎn)來(lái)撰寫(xiě)和發(fā)布推廣,要使發(fā)布的每篇文章都能夠被各大網(wǎng)絡(luò)媒體和行業(yè)網(wǎng)站轉(zhuǎn)摘發(fā)豈有此理,以達(dá)到最好的效果。
Promotion articles to stand to customer perspective and industry from the Angle of writing and publishing, each article can be released to make major online media and industry websites ZhaiFa darned, in order to achieve the best effect.
4、活動(dòng)推廣
Campaign promotion
和地方知名網(wǎng)站或論壇合作搞專題活動(dòng),邀請(qǐng)網(wǎng)站的會(huì)員參加,以此提高我們網(wǎng)站在網(wǎng)民中的地位,并進(jìn)行活動(dòng)營(yíng)銷。
And the local famous website or BBS cooperation project activities, invite the site's members, in order to improve our website in the status of Internet users, and marketing activities.
5、廣告投放
advertising
在本行業(yè)網(wǎng)站上和地方知名論壇網(wǎng)站進(jìn)行包月廣告的投放,要選擇性價(jià)比都比較高的網(wǎng)站與廣告位進(jìn)行投放。
On the website of this industry and local well-known BBS website for the advertising of the month, choose the website and the advertising space that the price ratio is high.
6、論壇推廣
6, BBS
整理排名前100的論壇進(jìn)行有計(jì)劃的發(fā)帖子,找好素材,帖子內(nèi)容要有吸引力,發(fā)布之后要經(jīng)常維護(hù)更新,多更帖回帖.
BBS of finishing in the top 100 posts in a planned way, to find good material, the post content should be attractive, always maintain updated after release, much more post reply.
7、博客推廣
Blog promotion
在各大博客網(wǎng)站開(kāi)設(shè)博客進(jìn)行推廣宣傳。
Start blogs on major blogs to promote them.
8、QQ推廣
8, QQ promotion
可以利用QQ好友、QQ簽名、QQ群來(lái)推廣、QQ群發(fā)軟件等來(lái)推廣。
It can be popularized by QQ friends, QQ signatures, QQ groups, and QQ group software.
9、交換鏈接
Exchange links
和同類行業(yè)網(wǎng)站交換友情鏈接。
Exchange friendship links with similar industry websites.
10、導(dǎo)航網(wǎng)站登錄
Log in to the navigation website
登錄各類網(wǎng)址導(dǎo)航類網(wǎng)站。
Log on to various web site navigation sites.